INDUSTRY NEWS
Cultivating Authenticity with Rebel Grown
By: Jack Riordan of Beard Bros. Pharms
“Hey man, I know I can grow great organic herb, and that’s great, but so can a lot of people,” admits Dan from Rebel Grown Seeds, “but what I do have is so much passion, and enthusiasm to make it that much more exciting for the consumer and they can believe in the pride and the effort that my community has put in way before I even got there. So companies like The Emerald Cup need to exist because they don’t just support themselves and their families, they support their communities and their neighborhoods and the other farms there and the ideals that have always been there.”
Ridgeline Farms: The Cannabis Growers That Brought the Emerald Cup Back to Humboldt
By: Jimi Devine at Cannabis Now
Ridgeline Farms has won some of the biggest awards in cannabis in recent years, all while working to stay afloat as they watch a sea of their small farmer peers fail to make the bar set by cannabis legalization in California…
Nikki & Swami: A Cannabis Love Story
Seshin’ With Nikki & Swami: A Cannabis Love Story
By: Jack Riordan of Beard Bros. Pharms
In the era of the 24-hour news cycle and so much division here in the U.S. and around the world, it is too easy for many people to fall back on indifference in the absence of love. Those of us with a deep and honest relationship with cannabis are blessed, however, as this enchanted plant is rooted in love, as is the culture that has sprung up around it. The Emerald Cup is a celebration of both the plant and the people and at the heart of it all in Mendocino County you find Nikki and Swami, a couple of old school hippies turned…
Festival Update: When & Where, Tastings & Sharing, Weather Improvements, Festival Experience
By: Jim Lewi aka Indica Jim, Co-Producer of The Emerald Cup
As we “spring ahead” and full-season cultivators prepare for their year, the Emerald Cup team is deep into planning our 2019 event and want your input. Here are a few things to know…
CULTURE FROM CHAOS: KEVIN JODREY OF WONDERLAND NURSERY TALKS AUTHENTICITY & LEGACY
By: Jack Riordan of Beard Bros. Pharms
Growing up in the late 1970’s and early 80’s exposed Kevin Jodrey to a rugged upbringing on the streets of Oakland Beach, Rhode Island. Days and nights full of fistfights and big money back-alley deals began at an early age for Jodrey who caught his first felony cannabis case in 1983 for cultivation and distribution when he was…
EXPLORING THE ROOTS OF THE CANNABIS CULTURE WITH MEAN GENE OF FREEBORN SELECTIONS
By: Jack Riordan @ Beard Bros. Pharms
Reputation is everything in the Emerald Triangle. Relationships dating back decades form the fabric of this incredibly unique region and the cannabis culture that defines it. For those of us who don’t live in Northern California…