Emerald Cup 2021 Opening Statement
Cannabis legalization has thrown our industry into chaos the past couple of years and most of us were already reeling even before Covid struck. This challenging past year has seen society scrambling to make sense of daily life in many ways. The Emerald Cup competition...
Cultivating Authenticity with Rebel Grown
By: Jack Riordan of Beard Bros. Pharms
“Hey man, I know I can grow great organic herb, and that’s great, but so can a lot of people,” admits Dan from Rebel Grown Seeds, “but what I do have is so much passion, and enthusiasm to make it that much more exciting for the consumer and they can believe in the pride and the effort that my community has put in way before I even got there. So companies like The Emerald Cup need to exist because they don’t just support themselves and their families, they support their communities and their neighborhoods and the other farms there and the ideals that have always been there.”
Ridgeline Farms: The Cannabis Growers That Brought the Emerald Cup Back to Humboldt
By: Jimi Devine at Cannabis Now
Ridgeline Farms has won some of the biggest awards in cannabis in recent years, all while working to stay afloat as they watch a sea of their small farmer peers fail to make the bar set by cannabis legalization in California…
Emerald Cup Spotlight: Sun Roots Farm
By: Direct Cannabis Network
Sun Roots Farm is a small family run homestead in Mendocino County specializing in food and medicine. Established in 2015 by Forrest Gauder and Patricia Vargas our belief is that, when the land thrives, we all thrive. The farm serves as a place of learning and reconnection to our greatest teacher, the Earth…
Nikki & Swami: A Cannabis Love Story
Seshin’ With Nikki & Swami: A Cannabis Love Story
By: Jack Riordan of Beard Bros. Pharms
In the era of the 24-hour news cycle and so much division here in the U.S. and around the world, it is too easy for many people to fall back on indifference in the absence of love. Those of us with a deep and honest relationship with cannabis are blessed, however, as this enchanted plant is rooted in love, as is the culture that has sprung up around it. The Emerald Cup is a celebration of both the plant and the people and at the heart of it all in Mendocino County you find Nikki and Swami, a couple of old school hippies turned…
